Meet our new line of hair care products! That’s right! We teamed up with a major manufacturer who works behind the scenes with many of the top brands in the industry and carefully selected formulas that we are proud to call our own.

Within each of our products is a selection of minerals and protein catalysts designed to deliver hair that is soft, strong, resilient, and full of shine. We call this, Biomineral Technology.


Silk proteins are the highest grade protein ingredients that are created from the hydrolysis of silk fibers. They are actually “the inner part” of silk removed during this process. Originally, this ingredient was only used in high-grade skincare, however when applied to hair, silk proteins form a transparent protective film that seals the hair cuticle increasing elasticity, natural shine and further preventing damage to the hair.

ECRU New York was created to “TREAT & PERFORM”. Silk proteins are used in many products within the collection because they strengthen and improve the integrity of the hair.


This amazing hairline is brought to us from Italy! The products are free from sulphates and parabens and are made from nature! Each product contains a specific ingredient from a slow food presidium which is the name of the person who grew it! How neat?!? “Minu” is for color treated hair. “Nounou” is for dry/brittle hair. “MoMo” Is for moisture! “DeDe” is for everyday use. “LOVE Curl” is for wavy or curly hair. “LOVE Smoothing” is for frizzy and unruly hair. “Solu” is for all hair types. “Melu” is for long or damaged hair. “Volu” is for fine or limp hair.

Most topical hair loss products contain harsh chemicals and reach only the shallow epidermal layer of the scalp, without addressing the root cause of hair loss.

Zenagen does things differently: We tapped into the power of green tea and other powerful anti-aging ingredients—not harsh irritants—to create a powerful, nutraceutical-based hair loss solution.

Our proprietary botanical compounds target the primary cause of hair loss, the hormone DHT, by penetrating into the dermal layer where hair loss occurs. Zenagen removes existing DHT and stops its future production, so the follicle can begin to grow back thicker, fuller and healthier.

Zenagen treats all types of hair loss, including male and female pattern baldness, post pregnancy hair loss, chemotherapy hair loss, and thyroid-related shedding and thinning. Our natural ingredients restore youthful fullness, density, shine and manageability to damaged hair.

How you brush your hair is the key to strong and healthy hair and the single most overlooked step in hair care. Hair is weakest when wet and pulling at it can snap it like a rubber band. This is why you should brush with a tool that gently loosens knots without pulling or breaking hair.

Our famous Original Detangler changed the hairbrush game, and transformed what used to be a painful and time consuming task into an effortless, fun and colorful part of your day.

We offer our famous detangling bristles in lots of shapes and sizes – for travel, the shower, kids, styling and more.

We can’t wait for you to experience your ‘a-ha’ moment. Happy Brushing.